Toho International appoints former Crunchyroll execs Kristin Parcell and Stacy Burt to build e-commerce platform for Godzilla franchise –

TOHO International, TOHOUS-based subsidiary, formerly named crunchyroll executives Kristin Parcell as general manager and Stacy Burt as director of marketing. The two will focus on building a fandom-focused e-commerce platform for TOHO‘s Godzilla franchise, including its anime. The new platform will feature existing and exclusive products, and TOHO is planning to expand it to other properties in the near future. The platform is scheduled to launch in 2023.

Parcell will also lead the licensing of merchandise, video games and live events. TOHO You will actively collaborate with partners in managing license rights across all your intellectual properties.

Parcell was previously vice president of e-commerce at crunchyroll. He has also worked in licensing for Netflix, Sega of America, and media display. She started her career in music at ARTISTdirect.

Burt previously served as a senior manager and later as director of marketing at crunchyroll. He supported the growth of the company’s e-commerce and also increased the global presence of the company. crunchyroll Anime Awards.

joanne waagewho was formerly general manager at crunchyrollwill advise Parcell and Burt.

TOHO is producing a new work in the Godzilla franchisewith takashi yamazaki as director and writer, and also credited for visual effects. The new work will be released on November 3, 2023 (“Godzilla Day”).

TOHOThe latest live-action Japanese installment in its iconic and enduring franchise it is Hideaki Anno‘s shin godzillawhich was released in 2016 and grossed 8.2 billion yen (US$75.6 million) at the box office in Japan upon opening in Japan in July 2016. The film was the last in TOHO‘s film series after a 12-year absence since 2004’s Godzilla: Final Wars. funimation screened the film in North American theaters in October 2016.

the Godzilla Singular Point The anime series debuted in Japan in March 2021. Each episode premiered on Netflix in Japan first before its television broadcast. Netflix debuted the anime outside of Japan in June 2021. Netflix previously debuted a Godzilla anime film trilogy between November 2017 and November 2018.

Warner Bros. Y legendary entertainment‘s godzilla vs kong The film was released in the United States in March 2021 and in Japan in July 2021. legendary entertainment‘ is planning a new series for the franchise For him AppleTV+ streaming service

Source: Press release

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